SEO and Analytics Blog

  • Fixing Brand Mistakes 2019

    You can’t predict when or if a crisis will hit, but you can take 5 steps to be prepared to deal with one if it happens according to Google.

  • Mobile App UX Matters 2019

    UX is all about making complex processes easy and intuitive for users.

     

  • Google Network Search and Display Help in 2019

    Ad formats let you choose how to communicate your business to your audience.

  • Market More Effective With Customer Segmentation 2019

     Your business and products can’t be all things to all customers.

     

  • Grow Your Business and Sales with Affiliate Marketing in 2019

    The success of your affiliate marketing depends on selecting and working with affiliates that are relevant to your brand and popular with your target audience.

     

  • Knowing Your Competitors and Their Business 2019

    Google Trends lets you explore what people are searching for in your industry. It also helps you see trends and gaps in the industry.

  • A/B Testing Can Make a Huge Difference in 2019

    A/B testing pits different versions of one element (like your website layout, mobile ad, design, email subject line, or copy) against each other to see which gives you the best results.
  • What Does Your Ideal Customer Want in 2019?

    Creating a customer-centric brand mission and identity helped us really get clear on what our positioning statement should be.
  • Increase Your Social Media Budget For 2019

    But the trick here to getting great results isn't just about click-traffic.
  • How to Be More Relevant to Your Customer Online 2019

    As the internet grows, people are changing how they search for products. And businesses that recognize this can be more relevant to their customers...
  • Which Attribution Model Can Calculate the Actual Contribution of Every Keyword in Your Account 2019

    The way Google Ads assigns credit for the campaign steps that led to a conversion.
  • How Do Mobile Advertisers Reach Mobile Users Where They’re Searching in 2019?

    Calls to U.S. businesses from smartphones are predicted to reach nearly 162 billion in 2019.