Is Your Keyword Research Game Lacking?
Remember That Keyword Research (and Mapping) Doesn’t Stop
Once your keyword map is complete, start producing the more optimized pages you designed – and then set a calendar reminder to revisit this process all over again. Explore verticals you haven’t targeted before or figure out if there are additional questions you can answer for your audience. The mapping process is a great way to make sure visitors are entering your site at a point that provides the value they are looking for – which is something search engines will love, too.
Find the right keywords for SEO and PPC campaigns
Which keywords are the best for SEO? What are the best ways to perform PPC keyword research and choose the best keywords for AdWords or Bing Ads? How do you find the appropriate keywords for your target audience?
With the ZoomOrganic Custom Dashboard allows us to easily answer all of these questions.
The ZoomOrganic Standard Plan provides you with well-tried and tested keywords—the ones that help your competitors’ and industry leaders’ websites rank in Google's and Bing's top results.
- You'll get extended information on their value for organic and paid research. For every keyword that’s present in our databases, you’ll get useful information such as CPC, volume, the number of results, trend, and ad copies for the queried term.
- You’ll also discover which of the biggest web players use each keyword, and their most popular landing pages.
- Finally, you’ll be able to analyze this data for both desktop and mobile index.
Find Keywords With Less Competition
One of the most common errors made in organic search strategies is targeting the most difficult keywords—those with the highest competition. If you want, you can perfectly optimize your content with these types of search terms and simply hope that your website will rank higher in search results. But, after months of waiting, you may get frustrated when you see your web rivals keeping their positions while noticing no improvement in your own site’s ranking.
Whether you are an old bird on the market getting tired of trying to outrank your competition, or a new arrival doubting that you will ever get to the top of the SERPs, just start with “affordable” keywords! The ZoomOrganic Standard Report will show you which keywords to focus on. By indicating a particular keyword’s percentage of difficulty, this tool helps you estimate how easy it would be to seize your competitors’ organic positions in the Google or Bing top 100. The higher the percentage, the more effort it will take to overrun your competition for targeted keywords. Discover search terms more easily and you’ll get more opportunities to rank higher than your competitors!